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The St. Regis New York

New York, United States — North America

9.3Editorial score

Editorial research. Profiled through in-depth editorial research; Browntravels has not yet stayed at this property. How we review

John Jacob Astor IV's 1904 Beaux-Arts flagship on Fifth Avenue, where butler service and the King Cole Bar keep Gilded Age Manhattan alive.

When John Jacob Astor IV opened the St. Regis in 1904, he intended it to be the finest hotel in New York, and the Beaux-Arts tower he raised at Fifth Avenue and 55th Street still argues the case. The limestone facade, gilded ironwork and crystal-lit lobby belong to a Manhattan of carriages and calling cards, yet the hotel has never let its history become a museum piece; it remains one of the city's most polished working addresses, midway between Central Park and the retail heart of Fifth Avenue.

Rooms and suites are dressed in silk wall coverings, marble bathrooms and restrained Louis XVI-inflected furniture, and every floor is attended by the St. Regis butlers—a service tradition that began here and was exported to the brand worldwide. The signature suites, several named for the great houses of fashion and design, are among Manhattan's most coveted, and the afternoon-tea ritual in the Astor Court unfolds beneath a trompe-l'oeil cloud ceiling.

The soul of the hotel, however, is the King Cole Bar, home to Maxfield Parrish's celebrated mural of Old King Cole and the birthplace of the Red Snapper, the cocktail the rest of the world knows as the Bloody Mary. It is a small, clubbable, faintly conspiratorial room that distils a century of New York glamour into a single sitting. For travellers who want the full grand-hotel experience in midtown, this remains the benchmark.

Why stay here

  • A genuine 1904 Beaux-Arts landmark steps from Central Park
  • Butler service on every floor, a St. Regis tradition born here
  • The King Cole Bar and its Maxfield Parrish mural
  • Some of Manhattan's most lavish signature suites

Things to consider

  • The formal style will feel starchy to travellers seeking contemporary design
  • Rates and extras sit at the very top of the New York market

Rooms & Suites

Around 230 rooms and suites in silk, marble and antique-style furnishings, with high ceilings and butler service throughout; the named designer suites are the showpieces.

Dining

Afternoon tea beneath the painted clouds of the Astor Court and classic cocktails in the King Cole Bar, with the great restaurants of midtown on the doorstep.

Spa & Wellness

A well-appointed fitness suite and in-room spa treatments rather than a full spa; Central Park's running paths are five minutes' walk away.

The Browntravels Verdict

Manhattan's definitive Gilded Age address—choose it for the history, the butlers and one perfect martini under Old King Cole.

Last updated 28 July 2026

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Live rates and availability for The St. Regis New York and nearby stays — or book directly with the hotel.

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